Invest in English wines: Cru Wine Shines in Telegraph’s Spotlight
Cru Wine Shines in Telegraph’s Spotlight on English Investment Wines
In its 20 July 2025 article titled ‘Forget Champagne – invest in these English wines for big returns’, The Telegraph highlighted the meteoric rise of English sparkling wines and included insights from our CEO, Gregory Swartberg of Cru Wine, on the importance of selectiveness when investing in this growing asset class.
Invest in English wines with confidence through Cru Wine’s digital platform.
The Sparkling Revolution: Invest in English wines
England’s chalky soils and maritime climate have propelled its traditional-method sparkling wines to world-class status. In 2023, sparkling accounted for 76% of England and Wales’s total wine output, around 6.2 million bottles, a figure that continues to climb as vineyards expand and refine their craft.
Estates such as Nyetimber Estate in West Sussex, Ridgeview Wine Estate on Ditchling Common in East Sussex and Chapel Down’s Small Hythe estate in Kent demonstrate that English fizz offers both exceptional drinking quality and robust long-term value.
Still Wines Carving Their Niche
While bubbles steal headlines, still English wines are also earning plaudits. Chapel Down, England’s largest producer with over 950 acres under vine and a capacity of 2.4 million bottles annually, consistently delivers standout Chardonnays, Pinot Noirs and Bacchus whites that complement any diversified portfolio.
This breadth of quality means investors can balance the stability of sparkling with the nuanced growth potential of stills.
A Proven Investment Trajectory
The broader English wine sector has seen investment grow from £20 million in 2017 to £80 million in 2023, and production hit a record 22 million bottles in 2022 – underscoring both market confidence and rising consumer demand, according to the Financial Times. Such figures highlight that, far from a niche curiosity, English wines are now a credible asset class alongside established regions like Champagne.
Why Digital-First Wine Investing Matters
At Cru Wine, we’ve spent we’ve spent years making fine-wine collecting transparent, effortless and available to all.
Our digital-first platform offers:
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Bonded storage in the UK and France; premium partner (non-bonded) storage in Dubai.
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Real-time portfolio valuations and market analytics
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Expert curation of investment-grade vintages, including rare English sparklers and stills
Join a global community of collectors who trust Cru Wine to guide their investment journey with unparalleled expertise and personalised support.
Global Reach, Local Expertise: Invest in English wines worldwide
While we’re anchored in the UK, Paris and Dubai, our D2C customers span France, the Netherlands, the USA, Hong Kong, Singapore, South Korea, Bangkok and beyond. Whether you’re building a cellar in London or diversifying a portfolio in Seoul, Cru Wine delivers world-class service and bespoke investment insights.
With English wine gaining global prestige… toast to a smarter, more rewarding portfolio.
