Thinking of Selling Wine? Here's What to Expect with Cru Wine
If you’re thinking of selling wine, chances are you want the process to be straightforward, secure, and worth your time. At Cru Wine, we make that happen. Whether you’re freeing up cellar space, cashing in on a solid investment, or simply rebalancing your portfolio, we help you sell your wine efficiently and confidently.
Our clients value transparency, fair pricing, and a team that knows how to get bottles in front of serious global buyers. Here’s what you can expect when you sell with us.

Thinking of Selling Wine? Start Here
Selling wine today is more than just finding a buyer. It’s about finding the right buyer, someone who understands your wine’s value and is ready to pay a fair price. Whether you’re a long-time collector or a first-time seller, getting expert support matters.
How We Value Fine Wine Collections
It starts with a no-obligation valuation. You send us your wine list, and we assess each bottle using real-time market data, condition reports and trading history. Our team uses benchmarks such as Liv-ex to ensure your wines are priced competitively and realistically.

Where We Sell Your Fine Wine
Cru Wine connects your bottles to a worldwide network of collectors, investors and trade buyers across Europe, the US, Asia and the Middle East. Instead of auction uncertainty or lowball offers, your wines are matched directly with clients who are actively looking to buy.

Storage & Transfers When Selling Wine
To protect both seller and buyer, we require that all wines are stored professionally, ideally under bond. We can arrange for transfers from private storage, and ensure all movements follow proper UK regulations like Excise Notice 196.
Expert Help for Wine Sellers
No matter your level of experience, we’ll guide you through the entire process. From valuations to transfers to final settlement, our team works closely with you at every step to ensure a smooth sale.
Ready to Sell Your Wine? Let’s Begin
If you’re thinking of selling wine, Cru Wine is here to make it seamless. You’ll get expert support, competitive valuations, and access to buyers who know what they’re looking for.
